I understand you want to learn how to sell Arbonne online.
Is it OK if I make a quick assumption about you?
You’ve joined Arbonne, you love the products and opportunity…
…you’re less than thrilled with how time intensive offline selling and prospecting are and you’d love to know how to sell Arbonne without parties.
I get it because I was once where you are…
I’m going to show you exactly how to use the Internet to sell Arbonne online.
What You’ll Learn Today:
- The 1 specific online marketing method that works best
- Why most network marketers struggle using the Internet
- How the Internet “works” & why you must use this to your advantage
- Why the 1 method I teach you overcomes the inherent “problem” with the MLM industry
Ok, your goal is to sell your Arbonne products online. It might be nice to add new distributors to your team that way, too!
Here’s where everything usually goes all wrong.
Because some people claiming to have the Arbonne success secrets say something like this:
Post pictures of your Arbonne products on Facebook, Instagram or some other social media account.
Related Content: Your Social Media Plan
Ouch! Big mistake…
The reason this doesn’t work lies in how the Internet works…
…so before I can teach you how to sell Arbonne products online, I must make sure you understand how to sell ANYTHING online.
Why Most Fail At Selling Arbonne Products Online
For some strange reason, many people believe that doing business online is different from doing it offline.
Part of the reason is that many “guru boy” types have made it sound “push button” easy over the years.
Another part of the problem is that you’re not sitting face to face with your prospect.
The result is that people get excited about their Arbonne products or opportunity and they start acting like crazy people on the Interwebs LOL
They jump on Facebook and yell about how you gotta get in on the ground floor of this AMAZING “thing” they found…
…or they post pictures with bottles showing the name “Arbonne” on them.
This stuff turns people off.
If you partake in this activity, the result is the direct opposite of what you’re looking to achieve: getting folks interested in you, your products, and your business.
Before you do anything online, ask yourself this:
Would I say or do this if my prospect was standing in front of me offline?
If you wouldn’t walk into your job and scream, “I just joined Arbonne! It’s MLM! You gotta join me NOW because we’re gonna get rich…”
Or “I just joined Arbonne! They have the best products EVER! I’m seeing AMAZING results and you just GOTTA buy some of this stuff from me!”
Kinda funny, huh? Brings a smile to my face thinking about someone doing that…
…would make for a great “crazy lady” Saturday Night Live skit…
OK, Matt, I get that doing it that way offline is silly, but how is simply posting my results on Facebook with Arbonne bottles in the pic the same as doing that?
It is because you come across as an infomercial when people can see immediately what company you’re “pushing” (that’s how they perceive it, as “pushing”, and perception is reality in most cases).
Your Arbonne Marketing Ideas Must Include Full Understanding Of General Internet Marketing “Best Practices”
“To get what you want, you have to deserve what you want. The world is not yet a crazy enough place to reward a whole bunch of undeserving people.”
― Charles T. Munger
When you want to know how to sell Arbonne online, it will serve you well to put this Munger quote where you see it every single day.
Successful online marketers, whether it’s in network marketing or selling a quilting course, follow the same path:
They become valuable to a specific target market. They provide the exact solutions to the problems their target market is on Google searching for.
Put this mantra under your Munger quote:
I’m an entrepreneur, not an Arbonne rep.
Please don’t gloss over this idea. Take a moment to ponder it and place it in your memory bank.
If you “see” yourself only as an Arbonne rep, you’ll easily fall into the hokey stuff I mentioned above…
…you’ll easily forget what I’m going to show you next.
I’m stalling on this point and making a big deal about it because it’s the “fork in the road” that will guarantee either your success or your never-ending frustration and defeat.
Want To Know How To Sell Arbonne Online? Create Value, Solve Problems & Deserve To Serve Others…
Let’s think about why your potential customers want to buy Arbonne products from you…
First, ask yourself what problem(s) you solve through your products…
Since Arbonne’s product line is broken up into these 3 main areas:
You have a wide range of possibilities here when it comes to setting up your online marketing method for attracting both customers and distributors for your business.
Let’s assume you’re most passionate about skincare because the products have made a big difference in this area for you personally.
Your job online isn’t to shout about how great Arbonne products are. That’s like asking someone to marry you on the first date.
By the way, online marketing is best thought of as dating. Don’t scare your prospects off by trying to get them to buy or join the very first time they find you and your online content.
The way you “date” someone with your online marketing is to become the problem solver…the person offering fantastic tips, tricks and solutions around your main topic area, or niche.
So, if you’re most interested in the Arbonne skincare line, you’re now in the skincare niche (if it was the makeup, you’d be in the makeup niche, for example).
Here’s what you do:
Think about your target market & start creating online content that teaches specific skincare tips.
It’s that simple…
…and yet, it’s not that simple.
How Your Brain Starts “Roadblocking” You At This Point With Reasons Why This Can’t Work For You
If you’re like I was at the beginning of my online marketing journey, you might start making excuses when you hear “start creating content”.
If you feel scared about “creating content” and your brain is telling you this isn’t for you…
…it’s normal to feel this way…
Here’s the truth:
You “create content” every day of your life.
When you tell someone about an amazing dinner you made (or bought), a movie you saw, something cool you saw on social media, etc…
…you’re doing what you need to do online.
You’re creating content around a topic of interest.
That’s all “creating content” means. You’re passing along information to others with the same interest.
Don’t get all weirded out by it.
Another place your brain does you wrong is when you think, “I’m not a makeup expert” or “I’m not a skin care expert”.
“If I start talking about this stuff online, people will see right through me.”
Yes, they will, if you try to sell your Arbonne products online by pretending to be something you’re not.
You don’t need to do this.
Instead, you can try the “Journey Approach”.
The Journey Approach to Successfully Selling Arbonne Products Online (without the Home Parties!)
The Journey Approach is simply this:
You get excited about the Arbonne skin care line, for example. The products are helping you and your family. You’re not a skin care expert (yet). SO…
You simply get online and tell folks something along the lines of:
“Hey, I’m excited about skin care. I had this skin issue and I’ve discovered how to solve that problem. So, now I’m on a journey to find out more about skin care. As I do, I’m gonna tell you about it. Why don’t you come along on this journey with me? I don’t know where it’s all leading but I’m excited about it.”
Something like that…
Authentic. Real. You.
Don’t overcomplicate this stuff and you’ll sell a ton of Arbonne products online.
To recap: all you do is research the types of problems people have with skin care, makeup and/or nutrition.
- What are they worried about?
- What are they looking for?
- What do they want to know how to do?
- What problems are they struggling with?
Then, you simply offer tips and ideas for how to solve those types of challenges.
They now see you as someone helping them and THAT is what makes them look at you positively when you present Arbonne as the final solution.
Instead of bumbling along as an infomercial freakshow, you’ve created a positive, helpful situation that ends with people actually listening to as you explain how your Arbonne products will help make their lives better.
Before I give you the information you need to get this into action, allow me to help you see why you don’t want to think of yourself as only an Arbonne rep.
General Dangers of Network Marketing & Why They’ll Kill Your Efforts at Selling Arbonne Online
Network marketing is a fantastic marketing platform.
It not only helps you get into a business where you can increase income and better your life…
…it also helps you find additional personal development resources…
…which help you become a better version of yourself.
BUT, MLM also has pitfalls and I wish someone pointed this stuff out to me back when I was brand new to it.
Every rep inside every network marketing company has a problem:
They are not unique.
What I mean is that every rep inside Arbonne is your competition.
If you try to sell Arbonne the way all the other reps are taught to sell Arbonne, then you’re all competing with one another and creating a cesspool of the same Arbonne messaging that gets spewed all over the Internet.
Successful marketing comes from creating a unique selling proposition.
Using the Internet allows you to create a unique way to sell Arbonne…
…if you do it properly…
…and that’s a big IF, if you try to cut corners…
…which most people looking to make money online or in MLM are prone to do.
Don’t be this person.
Learn how Internet marketing works. Learn how to sell Arbonne in your own unique way.
The Solution To This Basic MLM Flaw
The solution is quite simple.
Develop your own online platform.
That’s “fancy speak” for:
get a blog up and set up all your social media marketing around that blog.
This works in EVERY niche, whether you’re selling knitting products or a network marketing product/business.
Everyone is looking for some “secret” that’s not there.
There’s no secret to successfully selling Arbonne online.
You need traffic…
…which is “fancy speak” that you need real people who have the problems your products solve…
…to come to your blog where you have posted your tips and other helpful information.
You need those people to come to a place where they feel like they’ve come to know you, they trust you and they welcome your product recommendations.
The best way to build sustainable traffic (real people) is to create a blog (or website, whatever you want to call it).
It’s the way EVERY successful, long-term business operates online.
But, Matt, I See People Using Social Media Instead of a Blog
Yes, you do…and they are building their businesses on sand that might collapse into a sink hole at any time.
Social media (Facebook, YouTube, Instagram, Twitter, SnapChat, etc) are rented entities.
YOU DO NOT OWN THEM.
If you do or say something there that the OWNERS don’t like, they’ll shut your account down.
Here today, gone/deleted tomorrow.
Don’t get me wrong. Social media is great and it’s also needed.
But professionals use their social media accounts to support what they OWN online.
The only way to OWN your slice of the Internet is to buy a domain name and set up your blog/website on it.
No one can take away your blog (unless you don’t pay for your hosting upon renewal, but that’s the price of doing “real” business online…and it’s cheap).
- Blog = Bedrock
- Social Media = Sand
Your Bedrock Online Presence Solves Every Problem You’ll Encounter When Selling Arbonne
Using this method to make your online dreams successful solves every problem:
1) You own your online efforts
Don’t underestimate this. I’ve experienced waking up one day to see my YouTube channel gone. I have friends who woke up to find their Facebook accounts deleted… poof! gone!
2) You create uniqueness
Once you get the training needed for how to create your blog and set it up properly (I’ll provide you this in a second), then you’ll start on a journey where you create your own unique way to position how you sell Arbonne online.
There will be no one else like you.
As all the other Arbonne reps are doing the infomercial dance and wondering why no one pays attention to their nonsense…
…you’ll captivate your visitors and sell circles around other Arbonne distributors.
3) You create additional sources of income
If you create a skin care blog, or a makeup blog, or a nutrition blog…
…wait for it…
You OWN that traffic.
This means you can add additional income streams around that topic.
You can sell ads…
You can sell other affiliate products…
You can sell Amazon products…
You can even create your own products over time and make 100% of the sale…
You can do whatever the heck you want to make as much money as you need for you and your family to feel happy with the end result.
How To Get Started Selling Arbonne Online In This Manner…
OK, let’s get you started.
If you’ve read this far, then you’re “getting” what I’m saying.
You’re probably excited.
And you’re probably worried this is going to be hard, time consuming, [insert any other concern your have here]…
Don’t let your mind take you on a negative journey into doing nothing.
I’ve put together a Quick Start Guide that will help you quickly and easily get this all set up.
Once you’re set up (it literally takes 15 minutes or less and I show you over my shoulder through video training how to do it)…
…I’ll then show you how to get all the training you could ever want or need to continue the journey so your blog (and connected social media accounts) turns into an Arbonne selling machine.
Here’s what I encourage you to do next: Go grab the Quick-Start Guide that explains how to implement what I’ve explained here in this post.
Did you learn something new today? If so, I’d love to hear about it in the comments below…
And if you feel others on your Arbonne team can benefit from this info, I’m sure they’d greatly appreciate it if you shared this post with them!